Hospitality Branding

HOTELS, BARS AND RESTAURANTS

APPROACH

We ensure authentic experiences, interweaving the brand narrative through every step of the guest experience.

We offer an holistic approach… envisioning, creating and delivering fresh and innovative hospitality brands.

CAPABILITIES

We deliver end-to-end branding services, ensuring a consistent guest experience.

From first encounters in the digital space, through branded environment, print executions, custom amenities, art, fragrance and music… we ensure all the senses are immersed in a unique brand narrative.

NARRATIVE

It all starts with a great story.

Influenced by a sense of place, location, materiality and guest needs, we tell this story through many varied touch-points to create a unique experience, to add richness, authenticity and personality, and to ensure a strong brand presence and differentiation for every property.

BRANDING

At the heart of every brand are the values that drive its behaviour. Our strategic approach defines brand purpose, positioning and personality, providing a clear creative framework to guide all brand experiences.

Consistency of voice is imperative for authentic brand experiences, and our in-house capabilities across environment, digital, hotel amenities and collateral ensures this cohesion.

SIGNAGE

Wayfinding Strategy
User Journeys
Location Plans
Accessibility Assessment Room Number Strategy
Signage Schedule Bespoke Designs
Technical Documentation
Prototyping
Site Inspection